F1 START OF SEASON 2023
Campaign
The F1 Season is full of ups and downs, twists and turns for the driver, teams and their dedicated fans worldwide. This campaign dramatises the highs and lows of the championship by showing an F1 circuit that becomes a full-throttle rollercoaster, seamlessly mixing live action and complex CG build together. Set against the Las Vegas skyline, the lastest addition to the 2023 race calendar, the drama finalises with a giant loop arching into the desert sky.
The campaign line "Enjoy The Ride" in bright neon light spans the home straight as the lead cars battle to the finish line. This was a European campaign that ran in the Uk, Ireland and Italy .
Social
(Contains advertising)
Out of Home
Press
Creative Director
Design Creative Director
Senior Creatives
Senior Designers
Retoucher
Artworker
Senior Producer
Producer
Assistant Producer
Account Directors
Head of Strategy
Production: Framestore Picture
Director
Executive Producer
Line Producer
Director of Photography
1st Ass Director
VFX: Framestore
Creative Director
VFX Supervisor
CG Supervisor
Head of CG IA
Animation Lead
Editor
Producer
Line Producer
Grade: Company 3
Colourist
Audio: Grand Central Studios
Senior Sounder Designer
Senior Sound Designer
Senior Audio Producer
Senior Audio Producer
Team
Rob Walsh
Chris Dorn
Talia Slater & Tim Brookes
Andy Crocker & Lee Ford
James Paddison
Rob Watts
Al McGee
Mark Weston
Natalie Brunt & Christiana Miller-McCall
Ben Trenchard & James Duncan
Georgia Bridgwood
William Bartlett
Anna Kennedy
David Hay
Ben Magahy
James Amos
William Bartleet
Matthew Thomas
Herique Campanha & Ed Mykolaitis
Johannes Sambs
Daniel Bielawski
Carey Williams
Ben Stell
Chloe Dunn
Steffan Perry
Gary Turnbull
Munzie Thind
Martin Critchley
Molly Butcher